{"slug":"photo-contest-guide","title":"关于摄影比赛，这里有一份最详细的入门指南","author":"Thomas看看世界","date":"2019-07-01","wechat":"https://mp.weixin.qq.com/s?__biz=MzI4NDA5MzE5NQ==&mid=2247489140&idx=1&sn=eedf6331e0577231693a467431433c98&chksm=eb81e810dcf66106faec57c3b2051d5f85db35cd7a5e103e4dcef64cba0e964fc1dae47119d4&scene=21#wechat_redirect","blocks":[{"t":"h","x":"Thomas看看世界","xe":"Thomas Chu Photo"},{"t":"p","x":"摄影比赛，是影友们非常关注的一个话题。","b":false,"xe":"Photography contests are a topic photographers care deeply about."},{"t":"p","x":"如果以正确的心态，去不断关注甚至参与优质的摄影比赛，那么对自己的水平提高和知名度扩展，都是极有帮助的。","b":false,"xe":"If you follow — and even enter — quality contests with the right mindset, it helps enormously with both improving your craft and growing your reputation."},{"t":"p","x":"但是摄影比赛也是现在“水很深”的一个地方，无数商业利益交织其中，对有的影友不仅没有正向的促进作用，反而使其“走火入魔”，变成了“投奖达人”，沦为了某些机构获利的“冤大头”。","b":false,"xe":"But contests are also murky waters, tangled with commercial interests. For some photographers they do more harm than good — turning them into obsessive 'award hunters' and cash cows for certain organizations."},{"t":"p","x":"今天托马斯就会从参赛的正确心态，如何分辨靠谱的比赛和坑钱的比赛，以及如何参加比赛这三个角度，和大家简单的分享一些自己的个人经验。","b":false,"xe":"Today Thomas will share some personal experience from three angles: the right mindset for entering, how to tell trustworthy contests from money traps, and how to actually enter."},{"t":"p","x":"（本文约1万字，建议先收藏点赞再阅读）","b":false,"xe":"(This article is about 10,000 characters — consider saving it before reading.)"},{"t":"h","x":"1. 为什么关注摄影比赛？心态很重要","xe":"1. Why follow photography contests? Mindset matters"},{"t":"p","x":"关注和参加摄影比赛，心态很重要。","b":false,"xe":"When it comes to following and entering contests, mindset matters."},{"t":"p","x":"前段时间摄影圈爆出了一个丑闻，某山寨机构评了百多个“全球华人摄影十杰”，其中获奖者不乏一年夺得2000余个“金牌”、“勋带”、“证书”的参赛达人，这种就不是健康的参赛方式了。","b":false,"xe":"A scandal recently hit the photography community: a copycat organization named over a hundred 'Global Chinese Photography Masters,' and among the winners were contestants who collect 2,000+ 'gold medals,' 'ribbons' and 'certificates' a year. That is not a healthy way to compete."},{"t":"img","f":"img-02","w":808,"h":830},{"t":"p","x":"正确的心态是不断提升的前提，沉迷于在低水平赛事中“打奖”，只会误入歧途。","b":false,"xe":"The right mindset is the prerequisite for growth. Obsessing over 'harvesting awards' in low-level contests only leads you astray."},{"t":"p","x":"而通过优秀的比赛去了解行业前沿、启发新的思路、寻找自身差距，并通过参赛去鞭策自己创作出更成熟的作品，通过获奖去激励自己在更大的平台上发挥创造力，才是比较良好的心态。","b":true,"xe":"A healthier mindset is to use great contests to learn the industry's cutting edge, spark new ideas, and find your own gaps; to push yourself to create more mature work through entering; and to let winning motivate you to create on bigger stages."},{"t":"p","x":"一般来说关注并参与摄影比赛，目的主要有两个：学习和激励。","b":false,"xe":"Generally, people follow and enter contests for two purposes: learning and motivation."},{"t":"p","x":"首先是学习。","b":false,"xe":"First, learning."},{"t":"h","x":"关注摄影比赛的获奖作品，其实是摄影爱好者一个非常好的提升审美，充实技巧的渠道。","xe":"Following the winning works of photography contests is a great channel for enthusiasts to improve their aesthetics and skills."},{"t":"p","x":"毕竟去看展、买画册、参加研讨班，并不是所有影友都有便捷的条件。而网络平台上的照片，水平又参差不齐，初学者难以辨别。","b":false,"xe":"Not everyone has easy access to exhibitions, photo books or workshops. And the quality of photos online is uneven — hard for beginners to judge."},{"t":"p","x":"那么关注正规比赛、优质行业比赛的获奖作品，其实是一个非常好的学习过程，毕竟都是评委精挑细选的作品，水平会有基本的保证。","b":false,"xe":"Following the winners of established, high-quality industry contests is a genuinely good learning process — the works are hand-picked by juries, so a baseline of quality is guaranteed."},{"t":"img","f":"img-03","w":1080,"h":741},{"t":"p","x":"不同的摄影比赛有不同的偏好和风格，有的重视深度内涵，有的重视形式美感，有的需要摄影师的一组作品，更强调全面的专题制作能力，有的则只需要单张照片，更强调灵光一现的决定性瞬间。","b":false,"xe":"Different contests favor different things: some value depth of meaning, some formal beauty; some require a series, stressing comprehensive project-making ability, while others need just a single image — the decisive moment."},{"t":"p","x":"要提高自己作品画面的美感，形成独特的个人风格，就可以多关注一些偏商业向的摄影比赛。","b":false,"xe":"To improve the beauty of your images and form a distinctive personal style, follow the more commercially oriented contests."},{"t":"p","x":"比如哈苏大师赛（Hasselblad Masters Awards），获奖作品都在形式美感和风格辨识度上达到了相当的高度。","b":false,"xe":"The Hasselblad Masters Awards, for example — its winners reach remarkable heights of formal beauty and stylistic identity."},{"t":"img","f":"img-04","w":1080,"h":653},{"t":"p","x":"如果更加关注照片背后的思考和内涵，想学习策划、编辑和呈现的相关思路，则可以多关注一些以组照为呈现形式的，偏纪实类和艺术类的摄影比赛。","b":false,"xe":"If you care more about the thinking behind photos and want to learn planning, editing and presentation, follow the documentary and art contests that work with photo series."},{"t":"img","f":"img-05","w":1080,"h":884},{"t":"p","x":"不光关注摄影比赛是一个学习的过程，亲自参加摄影比赛也是一个学习的方式。","b":false,"xe":"Following contests is learning — and entering them yourself is another way to learn."},{"t":"p","x":"分析一下自己投稿的照片和最终获奖照片的差距，到底是输在创新性，还是输在画面的呈现，或者是输在了选题的角度和执行的深度？这些都是可以不断总结的。","b":false,"xe":"Analyze the gap between your entry and the final winners: did you lose on innovation, on presentation, or on the angle of the topic and the depth of execution? All of this can be reviewed and summarized over time."},{"t":"p","x":"除了学习之外，参赛获奖也是“名利双收”的一种激励方式，是业界对摄影师的一种认可，也是很多爱好者和从业者不断精进的动力之一。","b":false,"xe":"Beyond learning, winning is also a form of recognition — 'fame and gain' — the industry's acknowledgment of a photographer, and one of the motivations that keeps enthusiasts and professionals improving."},{"t":"p","x":"比如托马斯自己，就从来没想过自己的照片，有一天也能通过获奖的方式，登上了BBC、CNN这些网站的首页。","b":false,"xe":"Thomas himself, for example, never imagined his photos would one day land on the homepages of BBC and CNN through winning contests."},{"t":"img","f":"img-06","w":1024,"h":532},{"t":"p","x":"这些媒体的曝光，让更多的人看到了摄影师辛苦创作的作品，增加了摄影师的曝光度，对于摄影师获得更多的合作机会也是很有帮助的。","b":false,"xe":"That media exposure let more people see the work he labored over, raised his profile, and helped him win more collaboration opportunities."},{"t":"p","x":"而且很多比赛，也会提供器材支持和旅行赞助，甚至会有一笔丰厚的奖金或者创作基金。摄影毫无疑问是一个颇为“烧钱”的爱好，能靠这些“回一点本”，当然也是极好的。","b":false,"xe":"Many contests also offer gear support and travel sponsorships, sometimes generous prize money or creation grants. Photography is undeniably an expensive hobby — earning some of it back is wonderful."},{"t":"img","f":"img-07","w":685,"h":152},{"t":"h","x":"比赛获奖是一件值得影友自豪的事情，但需要戒除两种情绪。","xe":"Winning is something to be proud of, but two emotions must be kept in check."},{"t":"p","x":"一种是自满的情绪。要知道山外有山，天外有天。赢了市里的比赛，还有省里、全国的比赛。拿了全国的大奖，还可以和全世界的摄影师同场切磋。得了国际性的奖项，还有很多更高水准的奖项。而且摄影比赛从来都不是评判作品的唯一标准，最终还是要看作品的完成度、创新性和社会影响力。","b":false,"xe":"One is complacency. There is always a higher mountain. Win a city contest and there are provincial and national ones; win nationally and you can compete with photographers worldwide; win internationally and there are still higher-tier awards. And contests are never the sole measure of a work — completion, innovation and social impact are what ultimately count."},{"t":"p","x":"一种是为了比赛而创作的情绪。摄影首先要愉悦自己，发挥自己的个性和特长。摄影师应该首先创作好的作品，然后再选择合适的比赛进行投稿，甚至针对个别比赛做一些特定的优化，而不是本末倒置，为了获奖而创作，挖空心思的投评委所好，变成了应试教育。","b":false,"xe":"The other is creating for the contest. Photography should first please yourself and express your personality and strengths. Create good work first, then choose suitable contests — even optimizing slightly for a specific one. Never invert this and create for awards, obsessing over pleasing the jury like exam-oriented education."},{"t":"p","x":"当然有名利的地方就会有江湖。强烈的商业驱动，为一些暗箱操作和坑钱比赛提供了土壤，这就需要了解第二个问题了，如何辨别出靠谱的摄影比赛？","b":false,"xe":"Where there is fame and gain, there is maneuvering. Strong commercial incentives breed rigged operations and money-trap contests. Which brings us to the second question: how do you identify trustworthy contests?"},{"t":"h","x":"2. 如何辨别出靠谱的摄影比赛","xe":"2. How to identify trustworthy photography contests"},{"t":"p","x":"现在的摄影比赛相当之多，随着影友们对摄影比赛的不断关注，有的商人也趁虚而入，把比赛做成了生意，靠着哄骗影友参加一些不知名的水赛，收取高额的参赛费、展览费等获利颇丰。","b":false,"xe":"There are countless contests today. As photographers pay more attention to them, some businessmen have moved in, turning contests into a business — luring people into unknown, low-quality contests and profiting from hefty entry and exhibition fees."},{"t":"p","x":"参赛费并不一定是坏事。很多优质的摄影比赛，其实会通过设置参赛费的方式建立门槛，让大家尽可能的精选自己的作品参赛，而不是批量灌水，投一堆毫无意义的照片。","b":false,"xe":"Entry fees aren't necessarily bad. Many quality contests use them as a threshold so entrants select their best work instead of bulk-submitting meaningless photos."},{"t":"p","x":"所以到底哪些是“野鸡坑钱奖”，哪些是比较靠谱的比赛，可以从下面三个指标：曝光度与奖励，举办方资质和历史和获奖作品与摄影师专业度三个方面来进行筛选。","b":false,"xe":"So which are the 'scam awards' and which are trustworthy? You can screen them on three criteria: exposure and rewards; the organizer's credentials and history; and the professionalism of winning works and photographers."},{"t":"h","x":"1） 曝光度与奖励","xe":"1) Exposure and rewards"},{"t":"p","x":"比赛获奖带来的收益，最重要的是心理的愉悦和激励，当然也少不了世俗的名和利。","b":false,"xe":"The most important reward of winning is psychological joy and motivation — but worldly fame and gain matter too."},{"t":"p","x":"如果比赛收取了高额的参赛费，得奖之后只发个象征性的“奖牌”，奖金寥寥无几，更没有任何的行业关注度和大众曝光度，就很可能是为部分摄友量身定做的坑钱比赛了。","b":true,"xe":"If a contest charges a high entry fee, then gives winners only a token 'medal,' little prize money, and no industry attention or public exposure, it's very likely a money trap tailored for certain photographers."},{"t":"p","x":"这种比赛除了让影友刚开始的时候找一些满足感，激励一下自己，后面就没有更多参加的必要了。","b":false,"xe":"Beyond an initial sense of satisfaction, there's little reason to keep entering such contests."},{"t":"p","x":"专门去打这种奖，一年拿几百个金牌，更是略有“走火入魔”。这些奖除了在朋友圈对不明真相的群众炫耀，没有任何的作用。","b":false,"xe":"Specializing in these awards — collecting hundreds of 'gold medals' a year — borders on obsession. They are good for nothing except showing off to uninformed friends."},{"t":"img","f":"img-08","w":686,"h":804},{"t":"p","x":"有的比赛名字很唬人，动不动就是“世界”、“十杰”、“艺术”、“巡回”之类，但网上一搜就几百条结果，而且大部分是比赛官方通稿、代理机构宣传或者获奖者自己的感言，这种比赛的含金量就一言难尽了。","b":false,"xe":"Some contests have intimidating names full of 'World,' 'Top Ten Masters,' 'Art,' 'Tour' — yet a web search returns only a few hundred results, mostly official press releases, agency promotions or winners' own testimonials. Their credibility speaks for itself."},{"t":"p","x":"所有不需要参赛费（以及其他后续费用）的比赛，无论含金量高低，至少不会是坑钱的比赛了。这些比赛对摄影爱好者是极为友好的。","b":false,"xe":"Any contest with no entry fee (and no follow-up fees) is at least not a money trap, whatever its prestige. These contests are extremely friendly to enthusiasts."},{"t":"p","x":"索尼世界摄影大赛，尼康摄影大赛、华为新影像大赛等国际大赛，都是高水平而且没有参赛费的比赛。","b":false,"xe":"The Sony World Photography Awards, Nikon Photo Contest and Huawei Next-image Awards are all high-level contests with no entry fee."},{"t":"p","x":"HIPA哈姆丹国际摄影大赛，虽然有几届获奖作品把名声搞得有些狼狈，但不需要参赛费，还能参与角逐总共高达300多万人民币的奖金，有世界奖金最高摄影比赛的噱头，也是大家可以关注的。","b":false,"xe":"HIPA (Hamdan International Photography Award) has embarrassed itself with some winning selections, but it charges no entry fee and offers prize money totaling over 3 million RMB — billed as the world's richest photo contest, it's worth following."},{"t":"img","f":"img-09","w":963,"h":656},{"t":"p","x":"还有很多政府机关或商业机构举办的比赛，不仅不收参赛费，获奖奖金还非常高，这些也是值得一试的。","b":false,"xe":"Many contests run by government bodies or commercial organizations also charge no fee while offering very high prizes — worth a try too."},{"t":"img","f":"img-10","w":594,"h":719},{"t":"p","x":"类似的还有很多网上的商业比赛，比如图虫网、500px、米拍网上的很多比赛，有奖品，而且不收参赛费，对于爱好者而言，这种比赛值得一试。","b":false,"xe":"Likewise many online commercial contests on Tuchong, 500px and Mepai offer prizes with no entry fee — worth trying for enthusiasts."},{"t":"img","f":"img-11","w":1080,"h":775},{"t":"p","x":"如果收取参赛费，但奖项含金量较高，特别是媒体曝光大、行业机会多的比赛。对于有追求的资深爱好者，或者职业摄影师，无疑也是值得去积累和精选自己的作品，然后去挑战和尝试的。","b":false,"xe":"If a contest charges a fee but carries real prestige — especially major media exposure and industry opportunities — then for ambitious veterans and professional photographers it's worth curating your work and taking on the challenge."},{"t":"p","x":"曝光度也分为大众曝光度和行业曝光度，类似国际上的荷赛、POYI年度图片奖、索尼世界摄影大赛(专业国际组)这类，是属于专业含金量和大众曝光度都很高的顶级比赛。 国内类似影响力的比赛几乎都是国字头，比如中国摄影金像奖、中国国际新闻摄影比赛(华赛)。","b":false,"xe":"Exposure comes in two kinds: public and industry. Contests like World Press Photo, POYi (Pictures of the Year International) and the Sony World Photography Awards (professional categories) are top-tier in both prestige and public exposure. In China, contests of comparable influence are almost all state-level, such as the China Photography Golden Statue Award and the China International Press Photo Contest (CHIPP)."},{"t":"p","x":"而索尼世界摄影大赛(公开国际组)、国家地理年度摄影大赛(国际组)、国家地理旅行者摄影大赛等等，则是属于大众曝光度很高，但含金量稍逊一筹的摄影比赛。这三者名气非常大，而且对普通摄影爱好者也更加友好。","b":false,"xe":"The Sony World Photography Awards (open categories), the National Geographic Photo Contest and the National Geographic Travel Photo Contest have very high public exposure but slightly less industry weight. All three are famous and friendlier to ordinary enthusiasts."},{"t":"img","f":"img-12","w":975,"h":791},{"t":"p","x":"每年这些比赛的结果一出，就会有各大网站报刊转载相关新闻，各种自媒体更是一拥而上蹭热度。获得这些比赛的奖项，不仅可以收获不少大众粉丝，还能得到很多商业机构的关注，让获奖者得到更多的商业合同和拍摄机会。","b":false,"xe":"Every year, the moment results are announced, major websites and newspapers repost the news and self-media swarm in. Winning these contests brings not only a large public following but also attention from commercial organizations — more contracts and shooting opportunities."},{"t":"p","x":"要识别这样的比赛也很简单，百度或者谷歌一搜，如果几十万、上百万条结果，各种媒体铺天盖地的报道，那肯定是真的有名了。如果有不少行业人士对获奖照片的解读、评论甚至批评，那就是在行业内也极具影响力的比赛了。","b":false,"xe":"Identifying such contests is easy: search Baidu or Google — hundreds of thousands or millions of results with blanket media coverage means real fame. If industry professionals actively interpret, discuss or even criticize the winning photos, the contest is influential within the industry too."},{"t":"img","f":"img-13","w":686,"h":826},{"t":"p","x":"更多的摄影比赛，可能在大众媒体上曝光不多，但在专业从业者中具有较高的含金量。","b":false,"xe":"More contests may get little mass-media exposure yet carry high prestige among professionals."},{"t":"p","x":"获得这些奖项，一般会有一笔不错的基金，赞助摄影师继续完成自己的项目，同时也会让摄影师获得更多项目、出版、展览、签约等等业内的合作机会。获得这些奖项，也会让摄影师的简历更具说服力。","b":false,"xe":"Winning these usually comes with a decent grant to continue your project, plus more industry opportunities — commissions, publishing, exhibitions, signings. They also make a photographer's résumé far more convincing."},{"t":"img","f":"img-14","w":1080,"h":661},{"t":"p","x":"有些含金量顶级的专业比赛，都是业内推荐制度，需要受认可的行业人士推荐才有资格参赛，比如哈苏国际摄影奖，露西奖，Prix Elysée等等，这些就肯定和普通影友无缘了。","b":false,"xe":"Some top-prestige professional contests run on nomination — you need a recommendation from a recognized industry figure to enter, such as the Hasselblad Foundation International Award, the Lucie Awards, and the Prix Elysée. Ordinary enthusiasts need not apply."},{"t":"p","x":"还有一些比赛，特别是专业机构、画廊、艺术馆、专业媒体、摄影节、行业协会等等举办的比赛，则在具有含金量的同时，也对普通创作者开放。","b":false,"xe":"Other contests — especially those run by professional institutions, galleries, art museums, professional media, photo festivals and industry associations — carry prestige while remaining open to ordinary creators."},{"t":"p","x":"如何把这些具有含金量的专业赛事，和“野鸡坑钱比赛”区分，就需要接下来的两点来帮忙了。","b":false,"xe":"To tell these prestigious professional contests apart from the 'scam contests,' you need the next two criteria."},{"t":"h","x":"2） 举办方资质、历史、评委阵容","xe":"2) Organizer credentials, history, and jury"},{"t":"p","x":"举办方如果是具有行业影响力的行业厂商、专业机构或基金会、摄影节或艺术媒体与画廊、专业协会，或者比赛是以摄影史上的著名人物冠名，那么一般都是比较靠谱的比赛，比如：","b":false,"xe":"If the organizer is an influential industry manufacturer, professional institution or foundation, photo festival, art media or gallery, or professional association — or the contest is named after a famous figure in photography history — it's generally trustworthy. For example:"},{"t":"h","x":"行业厂商举办的高水平比赛：","xe":"High-level contests run by industry manufacturers:"},{"t":"p","x":"索尼世界摄影大赛（Sony World Photography Awards）、","b":false,"xe":"Sony World Photography Awards,"},{"t":"p","x":"徕卡奥斯卡巴纳克奖（Leica Oskar Barnack Award）、","b":false,"xe":"Leica Oskar Barnack Award,"},{"t":"p","x":"哈苏国际摄影奖（Hasselblad Foundation International Award in Photography）、","b":false,"xe":"Hasselblad Foundation International Award in Photography,"},{"t":"p","x":"哈苏大师赛（Hasselblad Masters Award）、","b":false,"xe":"Hasselblad Masters Awards,"},{"t":"p","x":"尼康摄影大赛（Nikon Photo Contest）、","b":false,"xe":"Nikon Photo Contest,"},{"t":"p","x":"华为新影像大赛（Huawei Next-image Awards）等","b":false,"xe":"Huawei Next-image Awards, etc."},{"t":"img","f":"img-15","w":1080,"h":548},{"t":"h","x":"专业机构或基金会举办的高水平比赛：","xe":"High-level contests run by professional institutions or foundations:"},{"t":"p","x":"马格南摄影奖 (Magnum Photography Awards)、","b":false,"xe":"Magnum Photography Awards,"},{"t":"p","x":"荷赛（World Press Photo Contest ）、","b":false,"xe":"World Press Photo Contest,"},{"t":"p","x":"POYI年度图片奖（Pictures of the Year International）、","b":false,"xe":"POYi — Pictures of the Year International,"},{"t":"p","x":"年度野生动物摄影师奖（Wildlife Photographer of the Year）、","b":false,"xe":"Wildlife Photographer of the Year,"},{"t":"p","x":"格林尼治天文台年度天文摄影师大赛（Insight Astronomy Photographer of the Year）、","b":false,"xe":"Insight Astronomy Photographer of the Year (Royal Observatory Greenwich),"},{"t":"p","x":"国家地理年度摄影大赛（National Geographic Photography Contest）、","b":false,"xe":"National Geographic Photo Contest,"},{"t":"p","x":"国家地理旅行者摄影大赛（National Geographic Traveler Photo Contest）、","b":false,"xe":"National Geographic Travel Photo Contest,"},{"t":"p","x":"IPA国际摄影奖（International Photography Awards）、","b":false,"xe":"IPA — International Photography Awards,"},{"t":"p","x":"px3摄影奖（Prix de la Photographie Paris）、","b":false,"xe":"Px3 — Prix de la Photographie Paris,"},{"t":"p","x":"东京国际摄影大赛(Tokyo International Foto Awards )、","b":false,"xe":"Tokyo International Foto Awards,"},{"t":"p","x":"莫斯科国际摄影奖（Moscow Foto Awards）、","b":false,"xe":"Moscow International Foto Awards,"},{"t":"p","x":"Taylor Wessing肖像摄影奖（Taylor Wessing photographic Portrait Prize）等","b":false,"xe":"Taylor Wessing Photo Portrait Prize, etc."},{"t":"img","f":"img-16","w":817,"h":740},{"t":"h","x":"摄影节、摄影媒体或画廊美术馆举办的高水平比赛：","xe":"High-level contests run by photo festivals, photography media, galleries or museums:"},{"t":"p","x":"阿尔勒国际摄影节、","b":false,"xe":"Rencontres d'Arles,"},{"t":"p","x":"平遥国际摄影大展、","b":false,"xe":"Pingyao International Photography Festival,"},{"t":"p","x":"三影堂摄影奖、","b":false,"xe":"Three Shadows Photography Award,"},{"t":"p","x":"Foam Talent Call、","b":false,"xe":"Foam Talent Call,"},{"t":"p","x":"LensCulture Exposure/Street Photography/Portrait/Emerging Talent Awards、","b":false,"xe":"LensCulture Exposure / Street / Portrait / Emerging Talent Awards,"},{"t":"p","x":"Aperture Portfolio Prize、","b":false,"xe":"Aperture Portfolio Prize,"},{"t":"p","x":"BJP Breakthrough Award、","b":false,"xe":"BJP Breakthrough Award,"},{"t":"p","x":"PDN Photo Annual、","b":false,"xe":"PDN Photo Annual,"},{"t":"p","x":"Infinity Awards、","b":false,"xe":"Infinity Awards (ICP),"},{"t":"p","x":"ND Awards等","b":false,"xe":"ND Awards, etc."},{"t":"h","x":"以摄影史上的著名人物冠名的比赛:","xe":"Contests named after famous figures in photography history:"},{"t":"p","x":"尤金·史密斯人道主义摄影奖、","b":false,"xe":"W. Eugene Smith Grant in Humanistic Photography,"},{"t":"p","x":"亨利·卡蒂埃-布列松国际摄影奖、","b":false,"xe":"Henri Cartier-Bresson International Award,"},{"t":"p","x":"木村伊兵卫写真赏大奖、","b":false,"xe":"Kimura Ihei Photography Award,"},{"t":"p","x":"侯登科纪实摄影奖等","b":false,"xe":"Hou Dengke Documentary Photography Award, etc."},{"t":"h","x":"协会主办的比赛：","xe":"Contests run by associations:"},{"t":"p","x":"这方面只推荐关注中国摄影家协会举办的正规比赛和展览，比如三大国字头活动。","b":false,"xe":"Here I only recommend the official contests and exhibitions of the China Photographers Association — the three major state-level events."},{"t":"p","x":"因为个人了解所限，以上列举的比赛列表并不全面。另外有的比赛更多面向专业人士，有的对摄影爱好者也很友好。大家可以找到符合自己感兴趣的方向的比赛，进行相关的了解和学习。","b":false,"xe":"My knowledge is limited, so this list is not exhaustive. Some contests target professionals; others are friendly to enthusiasts. Find the ones that match your interests and learn more about them."},{"t":"p","x":"一些国外沙龙协会（如PSA）举办的收费比赛，特别是很多非主流国家协会举办的收费比赛，以及名字还带有“大师”、“世界”、“皇家”等等夸张词汇的，比如什么美国大师协会摄影奖、世界皇家摄影联盟年度摄影十杰这种，一般不太建议去参加。","b":true,"xe":"Paid contests run by some foreign salon associations (e.g. PSA) — especially fee-charging ones from non-mainstream national associations, with inflated words like 'Master,' 'World,' 'Royal' in their names, such as a certain 'American Masters Association Photography Award' or 'World Royal Photography Alliance Top Ten Photographers of the Year' — are generally not recommended."},{"t":"img","f":"img-17","w":1080,"h":882},{"t":"p","x":"评委阵容也是决定举办方资质的关键因素，由知名摄影师、编辑、策展人、相关行业人士等组成的评委阵容，基本就可以保证比赛的含金量。","b":false,"xe":"The jury is another key factor in an organizer's credibility. A panel of renowned photographers, editors, curators and industry figures basically guarantees a contest's quality."},{"t":"p","x":"比如华为新影像大赛，虽然是一个较新兴的手机摄影比赛，但评委阵容可以说是全明星级别，一看就是比较靠谱，而且未来发展空间很大的比赛。","b":false,"xe":"The Huawei Next-image Awards, for instance, is a relatively new mobile photography contest, but its jury is an all-star lineup — clearly trustworthy, with great room to grow."},{"t":"img","f":"img-18","w":1080,"h":582},{"t":"p","x":"大部分的坑钱比赛，海报设计雷人，网站简陋，更不敢列出评委阵容，或者仔细一查，评委都是自封的各种“大师”，这类比赛，稍有经验即可辨别。","b":true,"xe":"Most money-trap contests have gaudy posters, shabby websites, and either don't dare list their jury or stock it with self-proclaimed 'masters.' Anyone with a little experience can spot them."},{"t":"img","f":"img-19","w":266,"h":229},{"t":"h","x":"历史沿革也是摄影比赛的重要参考因素，毕竟名声是需要时间积累的。","xe":"History matters too — reputation takes time to accumulate."},{"t":"p","x":"比如荷赛最开始只是一个荷兰国内的民间比赛，但长达62年的悠久历史，一幅幅经典的获奖作品，让它慢慢成为了新闻摄影领域最具权威性的国际大赛。","b":false,"xe":"World Press Photo, for example, began as a domestic Dutch contest, but over 62 years of history, one iconic winning image after another gradually made it the most authoritative international contest in photojournalism."},{"t":"p","x":"同种类别的摄影比赛，历史越悠久的，一般也会更加有名。","b":false,"xe":"Among contests of the same category, the older ones are usually the better known."},{"t":"p","x":"比如手机摄影领域的三大赛事中，IPPA IPhone手机摄影大赛（并非苹果官方举办的比赛），论覆盖广度是不如MPA世界手机摄影大赛的，论奖励设置和评委含金量也远不如华为新影像大赛，但2007年就开始的先发优势，让它吸引了非常多的优秀参赛作品和强大媒体关注，并成为了世界上最知名的手机类摄影比赛。","b":false,"xe":"Among the three major mobile photography contests, IPPA (iPhone Photography Awards — not run by Apple) covers less ground than MPA (Mobile Photography Awards) and offers weaker prizes and jury than the Huawei Next-image Awards — but its first-mover advantage since 2007 has attracted outstanding entries and strong media attention, making it the world's best-known mobile photography contest."},{"t":"h","x":"3） 获奖作品与摄影师的专业度","xe":"3) Professionalism of winning works and photographers"},{"t":"p","x":"摄影比赛的含金量与曝光度的提升，是主办方和参赛者一个相互成就的过程。","b":false,"xe":"A contest's prestige and exposure grow through mutual reinforcement between organizer and entrants."},{"t":"p","x":"反映一个比赛含金量的最直观指标，就是获奖作品的水平。 好的获奖作品，也会不断提升比赛的影响力，从而吸引更多的高手和优质作品投稿，从而形成良性循环。","b":false,"xe":"The most direct indicator of a contest's quality is the standard of its winning works. Great winners continuously raise a contest's influence, attracting more masters and great submissions — a virtuous cycle."},{"t":"p","x":"比如黑白摄影大赛（Monochrome Photography Awards）、年度风光摄影师大赛(International Landscape Photographer of the Year)、爱普生全景摄影大赛（EPSON Pano awards），这几个比赛都是民间举办的商业类比赛，而且历史也不长，但获奖作品一直保持了较高的水平，因此也不断的吸引着更多的优秀摄影作品投稿，整体含金量和曝光度都在一个正向提升的过程。","b":false,"xe":"The Monochrome Photography Awards, International Landscape Photographer of the Year and the EPSON International Pano Awards are all privately run commercial contests with short histories, but their winners have consistently maintained a high standard — steadily attracting better submissions, with prestige and exposure on a positive trajectory."},{"t":"img","f":"img-20","w":1017,"h":269},{"t":"p","x":"而有的比赛一次就能发上百个大奖，不少获奖作品都比较普通，甚至常常爆出黑幕和负面消息，让靠谱的参赛者敬而远之。慢慢的劣币驱逐良币，比赛的水准反而是一个线性下降的过程。这样的比赛需要敬而远之。","b":false,"xe":"Some contests hand out hundreds of grand prizes at once; many winning works are mediocre, and scandals regularly surface, driving serious entrants away. As bad money drives out good, the contest's standard declines linearly. Stay away from these."},{"t":"p","x":"摄影是一个非常普及的行业，业余爱好者也能经常斩获专业大奖，但比例不会高到夸张。一个摄影奖项如果常年由非专业摄影师获得，特别是经常被身边的“摄影大师“或者各路影视明星获得，那肯定是很有问题的。","b":false,"xe":"Photography is a highly popular pursuit, and amateurs do occasionally win professional awards — but the ratio can't be absurdly high. If a photo award is won year-round by non-professionals — especially by local 'photography masters' or celebrities — something is definitely wrong."},{"t":"p","x":"中国是一个摄影大国，但现在还不是一个摄影强国，如果一个外国比赛，常年被各路中国摄影师屠榜，那也是非常可疑的。","b":false,"xe":"China is a big photography nation but not yet a photography powerhouse. If a foreign contest's leaderboard is dominated by Chinese photographers year after year, that is highly suspicious."},{"t":"p","x":"相反如果是很多专业摄影师也趋之若鹜的比赛，以及那些知名摄影师放入自己介绍和简历的显著位置的比赛，大概率是比较有含金量的。","b":false,"xe":"Conversely, contests that professional photographers flock to — and that renowned photographers list prominently in their bios and résumés — are very likely the real deal."},{"t":"h","x":"3. 如何参加摄影比赛","xe":"3. How to enter photography contests"},{"t":"p","x":"每个摄影比赛，都会有专门的页面，列举详细的参赛须知。","b":false,"xe":"Every contest has a dedicated page with detailed entry instructions."},{"t":"p","x":"参加摄影比赛，首先要看清比赛的参赛须知、规则（Rules），或者常见问题（FAQ），了解清楚以下几个方面的问题:","b":false,"xe":"First, read the rules and FAQ carefully and understand the following:"},{"t":"h","x":"投稿方式:","xe":"Submission method:"},{"t":"p","x":"电子还是输出，邮箱还是网页？","b":false,"xe":"Digital or print? Email or web form?"},{"t":"h","x":"投稿截止日期:","xe":"Deadline:"},{"t":"p","x":"国际比赛因为时区关系，最好提前几天投稿","b":false,"xe":"For international contests, submit a few days early to be safe with time zones."},{"t":"h","x":"作品规格:","xe":"Image specifications:"},{"t":"p","x":"单张还是组图？图像最小和最大尺寸，长宽比例，分辨率和色彩空间是否有要求？","b":false,"xe":"Single image or series? Minimum/maximum dimensions, aspect ratio, resolution and color space requirements?"},{"t":"p","x":"如果这些不对那肯定就白忙活了。 比如Epson Pano Awards，就要求照片的长宽比必须大于2:1，而且长边必须是不多不少的3000像素，要参与年度摄影师评选必须至少提交4张照片等。","b":false,"xe":"Get these wrong and all your effort is wasted. The EPSON Pano Awards, for example, requires an aspect ratio greater than 2:1 and a long edge of exactly 3,000 pixels; to compete for Photographer of the Year you must submit at least 4 images."},{"t":"img","f":"img-21","w":650,"h":129},{"t":"h","x":"赛区和分组:","xe":"Regions and divisions:"},{"t":"p","x":"有的比赛会有国际赛区和国内赛区，或者专业组、公开组、学生组等的区别。","b":false,"xe":"Some contests have international and domestic regions, or professional, open and student divisions."},{"t":"p","x":"国际赛区、专业组的影响力肯定会大于国内赛区、公开组，但竞争也会更加的激烈。","b":false,"xe":"International regions and professional divisions carry more influence — and fiercer competition."},{"t":"p","x":"有的比赛要求公开组只能是非职业摄影师参加。有的比赛还为高校学生专门设置了分组。这些都需要看清。","b":false,"xe":"Some contests restrict open divisions to non-professionals; some have special divisions for university students. Read carefully."},{"t":"h","x":"参赛者身份:","xe":"Entrant eligibility:"},{"t":"p","x":"有的比赛会对参赛者的国籍、性别和年龄做出限制，需要仔细阅读。","b":false,"xe":"Some contests restrict entrants by nationality, gender or age — read carefully."},{"t":"h","x":"作品主题:","xe":"Theme:"},{"t":"p","x":"有的摄影比赛，比如尼康摄影大赛、哈姆丹摄影大赛等，会有一个年度主题，比如“希望”“和平”等等，如果照片不是相关内容就不要投了。","b":false,"xe":"Some contests, like the Nikon Photo Contest and HIPA, set an annual theme such as 'Hope' or 'Peace.' Don't enter if your photos don't fit."},{"t":"img","f":"img-22","w":1064,"h":329},{"t":"h","x":"作品分类:","xe":"Categories:"},{"t":"p","x":"很多摄影比赛会设置不同的分类，如“风景””广告“”自然“”城市“”人像”等等，甚至更加细分。选择自己照片最切合的分类也很重要。","b":false,"xe":"Many contests set categories — 'Landscape,' 'Advertising,' 'Nature,' 'City,' 'Portrait,' sometimes even finer. Choosing the category that best fits your photo matters."},{"t":"img","f":"img-23","w":900,"h":658},{"t":"h","x":"作品创作时间和获奖记录:","xe":"Creation date and award history:"},{"t":"p","x":"有的比赛对照片拍摄时间也有要求，比如说1年内，2年内或者5年内，很久之前拍摄的照片是无法参赛的。","b":false,"xe":"Some contests require photos taken within the past 1, 2 or 5 years — older photos can't be entered."},{"t":"p","x":"有的比赛要求照片没有获得过同一举办者的其他比赛奖项，甚至是没有获得过任何公开的摄影奖项。","b":false,"xe":"Some require that the photo has not won awards in the organizer's other contests — or even any public photography award at all."},{"t":"p","x":"比如国家地理摄影大赛，就要求作品是2年内拍摄的，而且不能获得过国家地理的其他摄影奖项。","b":false,"xe":"The National Geographic Photo Contest, for example, requires works shot within the past 2 years that have not won other National Geographic photography awards."},{"t":"img","f":"img-24","w":888,"h":210},{"t":"h","x":"作品创作器材:","xe":"Equipment:"},{"t":"p","x":"有的比赛还会限制拍摄器材，比如IPPA只能用苹果的产品创作，华为新影像大赛只能用华为产品创作，天空之城摄影大赛必须用无人机创作等等。另外手机摄影比赛，大多都不允许用电脑软件后期。","b":false,"xe":"Some contests restrict equipment: IPPA requires Apple devices, the Huawei Next-image Awards requires Huawei products, and the SkyPixel contest requires drones. Most mobile photography contests also prohibit desktop post-processing."},{"t":"h","x":"作品后期尺度:","xe":"Post-processing limits:"},{"t":"p","x":"不同的比赛，甚至是同一比赛内的不同类别，后期尺度都会千差万别。","b":false,"xe":"Allowed editing varies enormously between contests — even between categories of the same contest."},{"t":"p","x":"有的比赛可以让你天马行空随意合成，有的比赛可以做一些简单的修改，有的比赛则严格的不能改动画面中的任何物体。看清这些比赛规则也很关键。","b":false,"xe":"Some contests let you composite freely; some allow simple adjustments; some strictly forbid altering any element in the frame. Reading these rules is critical."},{"t":"p","x":"比如国家地理摄影比赛的后期规定如下：","b":false,"xe":"The National Geographic Photo Contest's post-processing rules, for example:"},{"t":"img","f":"img-25","w":879,"h":265},{"t":"p","x":"小幅度的加深减淡、色彩改变、后期裁剪是允许的。HDR曝光合并和全景拼接照片是允许的。彩色转成黑白是允许的。","b":false,"xe":"Moderate dodging and burning, color adjustments and cropping are allowed. HDR exposure merging and panoramas are allowed. Converting color to black-and-white is allowed."},{"t":"p","x":"大幅度改变物体色相是不允许的。","b":false,"xe":"Drastically changing the hue of objects is not allowed."},{"t":"img","f":"img-26","w":858,"h":174},{"t":"p","x":"照片中的物体和元素不能有任何改动，包括添加、移除、反相、变形，以及去除画面中的任何物体。去除脏物、泡沫、垃圾、仿制物体、合成场景等等都是被禁止的。","b":false,"xe":"No element in the photo may be altered — no adding, removing, inverting or distorting objects, and no removing anything from the scene. Removing stains, foam, trash, cloning objects or compositing scenes are all prohibited."},{"t":"p","x":"再比如京东摄影金像奖，后期尺度就更宽泛一些，只要不改变场景真实性即可，大幅度的调色和杂物修补是可以的，但不能是电脑合成的创意作品。当然艺术和创意组除外，这两个分组中的作品，合成也不是问题。","b":false,"xe":"The JD.com Photography Golden Statue Award, by contrast, is more lenient: as long as the scene's authenticity is preserved, heavy color grading and object cleanup are acceptable, though computer-composited creative works are not — except in the art and creative divisions, where compositing is fine."},{"t":"img","f":"img-27","w":880,"h":75},{"t":"h","x":"作品描述和阐述:","xe":"Artist statement:"},{"t":"p","x":"越专业的比赛，作品的阐述就越重要。不专业的阐述或者虚假的阐述，都会给作品减分。","b":false,"xe":"The more professional the contest, the more the statement matters. An unprofessional or fabricated statement will cost your work points."},{"t":"h","x":"肖像权和物权:","xe":"Portrait and property rights:"},{"t":"p","x":"很多知名的比赛会要求获奖者保证其投送的作品不侵犯第三方的著作权、肖像权、名誉权、隐私权、物权等权利，这点也是需要注意的。","b":false,"xe":"Many renowned contests require winners to guarantee their entries don't infringe third-party copyright, portrait rights, reputation rights, privacy or property rights — pay attention to this."},{"t":"h","x":"参赛费用:","xe":"Entry fees:"},{"t":"p","x":"免费还是收费，多张投稿或者提前投稿是否有折扣?","b":false,"xe":"Free or paid? Are there discounts for multiple entries or early submission?"},{"t":"h","x":"作品用途:","xe":"Usage rights:"},{"t":"p","x":"大部分比赛都是规定，主办方可以在比赛相关宣传中使用照片。但有的小比赛会要求获得参赛作品的完整商业使用权甚至是著作权，这点很需要警惕。","b":false,"xe":"Most contests allow organizers to use photos in contest-related promotion. But some small contests demand full commercial usage rights or even copyright of entries — be very wary of this."},{"t":"p","x":"看清了比赛规则，只能保证你不会被取消资格。","b":false,"xe":"Reading the rules only guarantees you won't be disqualified."},{"t":"p","x":"但要获奖的话，了解清楚比赛的总体调性也是很重要的。","b":false,"xe":"To actually win, you also need to understand the contest's overall character."},{"t":"p","x":"不同的摄影比赛，可能对作品的不同方面偏好不同。我们可以通过研究历届比赛的获奖作品和评委背景，把自己的照片投到那些调性最适合的比赛。","b":false,"xe":"Different contests favor different aspects. By studying past winners and jury backgrounds, you can submit your photos to the contests whose character suits them best."},{"t":"p","x":"比如国家地理摄影比赛，作为偏纪实的自然地理类摄影比赛，比较重视照片的故事性，文化背景或者瞬间性。如果纯粹是日出日落的风光大片，其实是很难在国家地理比赛中获奖的。而一些画面并不是最震撼，但抓住了地理特色、决定性瞬间或者特殊天象的照片更容易突围。","b":false,"xe":"National Geographic, a documentary-leaning nature and geography contest, values storytelling, cultural context or moment. Pure sunrise-sunset landscape spectacles rarely win there. Images that aren't the most stunning but capture geographic character, a decisive moment or a rare celestial event break through more easily."},{"t":"img","f":"img-28","w":1080,"h":541},{"t":"p","x":"而爱普生全景摄影大赛和国际年度风光摄影师大赛，则比较看中画面的美感和震撼力，着重考察摄影师对影调、色彩和氛围的控制能力。很多国家地理的获奖作品，如果画面不够吸引人，在这两个比赛中可能第一轮就被淘汰了。","b":false,"xe":"The EPSON Pano Awards and International Landscape Photographer of the Year, by contrast, prize visual beauty and impact, focusing on control of tone, color and atmosphere. Many National Geographic winners, if not visually striking enough, might be eliminated in the first round of these two."},{"t":"img","f":"img-29","w":1080,"h":652},{"t":"p","x":"而索尼世界摄影大赛中的Landscape风景类，风格则偏向于当代景观，要求作品关注环境与社会的议题，又对获奖者提出了不同的要求。","b":false,"xe":"The Landscape category of the Sony World Photography Awards leans toward contemporary landscape, asking works to engage with environmental and social issues — a different demand on entrants."},{"t":"img","f":"img-30","w":1080,"h":386},{"t":"p","x":"可以看到，同样是风景类别，不同的比赛取向和偏好是完全不同的，研究清楚比赛的调性，有助于把自己的照片投到最合适的比赛。","b":false,"xe":"As you can see, even within the 'landscape' category, different contests want entirely different things. Understanding a contest's character helps you place your photos where they fit best."},{"t":"p","x":"另外因为英语不通的关系，很多影友都会通过专门的代理机构，来参加国外的比赛，这点完全没问题，而且非常的便利。","b":false,"xe":"Because of the language barrier, many Chinese photographers enter foreign contests through specialized agencies — that's perfectly fine and very convenient."},{"t":"p","x":"唯一需要警惕的，还是要通过第二节列出的要点，分辨清楚比赛的靠谱程度，不要被个别代理机构忽悠到国外坑钱比赛去了。","b":false,"xe":"The only caution is to apply the criteria from section 2 to judge a contest's credibility yourself — don't let an agency talk you into a foreign money trap."},{"t":"h","x":"总而言之","xe":"In summary"},{"t":"h","x":"推荐普通摄影爱好者和初学者参加的比赛:","xe":"Recommended for ordinary enthusiasts and beginners:"},{"t":"p","x":"一切不需要参赛费的比赛","b":false,"xe":"All contests with no entry fee."},{"t":"h","x":"推荐进阶摄影爱好者和专业摄影师参加的比赛:","xe":"Recommended for advanced enthusiasts and professional photographers:"},{"t":"p","x":"一切不需要参赛费的比赛(特别是奖金还很高的那些)，","b":false,"xe":"All contests with no entry fee (especially those with high prize money),"},{"t":"p","x":"上文中提到的有含金量和曝光度的收费摄影比赛，","b":false,"xe":"the paid contests with real prestige and exposure mentioned above,"},{"t":"p","x":"或其他在曝光度与奖励、举办方资质和历史、获奖作品专业度三个指标上有一定高度的摄影比赛。","b":false,"xe":"or any contest that scores well on the three criteria: exposure and rewards, organizer credentials and history, and professionalism of winners."},{"t":"h","x":"对普通摄影爱好者来讲严重不推荐的比赛:","xe":"Strongly NOT recommended for ordinary enthusiasts:"},{"t":"p","x":"收费较高的低知名度比赛，","b":false,"xe":"Low-profile contests with high entry fees,"},{"t":"p","x":"收费较高且总奖金较少的摄影比赛。","b":false,"xe":"Contests with high entry fees and small total prize money,"},{"t":"p","x":"收费较高的国外沙龙类比赛，特别是非主流国家的，以及含有“世界”、“大师”、“杰出”、“艺术”、“沙龙”、“巡回”等夸张词汇的外国收费摄影比赛。","b":false,"xe":"High-fee foreign salon contests — especially from non-mainstream countries, and foreign paid contests with inflated words like 'World,' 'Master,' 'Outstanding,' 'Art,' 'Salon,' or 'Tour' in their names."},{"t":"h","x":"关注和参加比赛，要抱着学习和进步的心态，同时看清比赛规则，摸清比赛调性。","xe":"Follow and enter contests with a mindset of learning and growth — while reading the rules closely and understanding each contest's character."},{"t":"h","x":"欢迎关注托马斯的旅行与摄影攻略","xe":"Follow Thomas for travel & photography tips"}],"titleEn":"Photography Contests: The Most Detailed Beginner's Guide"}